Troy Ave Joins Partnership With Coogi

Photo by Google Images

Coogi clothing made it's debut in the 90's when the late Notorious B.I.G. brought it into the forefront. The multi-color sweaters who were popular back then are making a comeback.

According to XXL.com, Troy Ave has announced his partnership with Coogi. The Brooklyn rapper will be working with the brand to produce his own line of Coogi.

During his interview with XXL Troy said Biggie put the brand on national mainstream and all the older heads in the street were rocking Coogi.


"That was the fashion in the streets when I was growing up in the '90s. Just being a kid you idolize and you want to acquire certain things when you get older. My mom would spoil me, too, so I would wear Coogi and shit like that and now, just to be having my own Coogi collaboration is incredible."


Troy also said he's "100 percent involved" when it comes to the creation of his signature Coogi series. He fears, if he wasn't as engaged, people are more liable to criticize him for the end result.


Troy has high expectations for his first foray into the high-end fashion realm. The first sample is expected to be unveiled within the next few weeks but Troy is already looking forward to possibly putting together another installment.


"Coogi is a classic brand," he says. "So if we put both of our minds together I feel like we’re going to do something incredible and I’m definitely looking forward to it. Right now we’re doing a cardigan. I might want to do a short sleeve piece next which is one of my favorite Coogi’s. Just fly s**t."

When it's all said and done Coogi will be sold exclusively at Kith and Bloomindales!
Tamara M. Anderson
@mstekeyla

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